Ever wonder where does traffic arriving at your blog came from ? Well, there are essentially four kind of traffics, namely, traffic that you buy, traffic that your borrow, traffic that you exchange for and traffic that you created.




1. Traffic You Pay For It.

You can buy traffic typically using what is known as Pay Per Click (or PPC) advertising. The major names in this market are Google and their AdWords program and Yahoo Network Sponsored Search. There are many smaller companies around also but they all follow the same premise.

You create your account, grab a bunch of keywords and create your adverts. You can define the amount you want to spend per click or per day, what geographical areas you want your adverts to appear in and even what time they should appear. Getting specific type of traffic is also know as targeted traffic and it may cause it a little bit more.

The price you pay for each individual click depends on a variety of conditions such as how many other people are competing on that keyword. The more competition the more it costs to be higher up the ranks. The position you want to occupy. The percentage of people who click on your advert, the list goes on.

Pay Per Click advertising can be very successful but has a steep learning curve, it is essential that you do lots of research into your chosen Pay Per Click vendor and in the niche you are in.

Other PPC sites that you can advertiser on are such as Bidvertiser and AdBrite.








2. Traffic You Borrow.

This option is not for everyone, but in certain niches it can be effective. The first method of borrowing traffic is what is called link exchange. This is where you put links to another website on your site and they put links back to you on theirs. This can be beneficial as you can get traffic from a more successful website reasonably quickly. However this traffic is not always targeted.

The second option in the affiliate marketing world is called a joint venture or a JP. This is essentially where you would contact another marketer or company who had products that complements yours. If they are interested they may send a mailing out to their list or put an entry in their blog alerting their visitors about you and your relevant products.

The key things to remember about borrowing traffic is that you have to give something in return. This can make it tricky when targeting very successful websites.

3. Traffic You Exchange.

If you cannot afford to buy traffic or borrow traffic, then you can always exchange it. The concept is very simple, you visited someone else blog and some else will visit your blog. More blog you visit means more traffic reciprocal you earned. For details on traffic exchange, visit Traffic Dash.

4. Create Traffic.

Creating your own traffic is one of the best ways to start bringing people into your website. There are literally hundreds of ways to start creating your traffic but I’m just going to tell you about two of the most popular.

Articles or contents are a great way of generating traffic. You can write your articles about your chosen niche, how to, tips, offering advice, definitions, explanations, news, reviews just to name a few. Once you have created your articles you can put them on your website or blog as content. You can also upload them to article directories or even assemble a few of them into a white paper or e-book to give away to visitors.

Video is currently the big thing on the internet world. Everywhere you look there are videos for everything. 50% of all web traffic is video and YouTube alone receives 12.5% of all the traffic out there. YouTube has made it possible for anyone to upload their videos for the whole world to see. Just as you can create an article about anything you can do the same thing with video. The best option is to do both: Create it in print and create it in video.